Walmart Enforces Buying Restrictions on Pokémon TCG Products
In a significant move, Walmart has started implementing strict limits on how many Pokémon trading card products customers can buy during a single visit. This new rule was activated as of early November, based on an internal announcement shared with employees.
Tackling Reseller Problems
Although not formally announced by Walmart, many believe this decision was prompted by a widely shared social media clip that depicted a customer purchasing a massive amount of Pokémon card products at a checkout counter. The store manager seen in the video faced significant criticism for allowing the bulk transaction to go through.
Policy Details and Potential Loopholes
The new restriction specifies that shoppers may only buy a maximum of five trading card boxes or packs each time they enter. Yet, the language has raised questions due to its vagueness. Precisely what counts as a "box" remains unclear, and whether someone could buy five high-value Elite Trainer Boxes remains ambiguous.
Moreover, since the limit is based on each visit, theoretically an eager reseller could return repeatedly—purchasing the maximum each time—to gather significant stocks over several hours.
The Reseller Crisis
For the average collector, such efforts might seem over the top, but for scalpers, it's standard practice. Over the past few seasons, scalpers have significantly added to frequent stockouts of Pokémon cards, driven by the TCG's growing fame.
Some resellers aim to resell sealed items at a markup, whereas some search for rare cards that can command sky-high values. For instance, the Mega Lucario ex card from the latest set has been listed for over $800 in online marketplaces.
Looking Ahead
The new rule coincides with the approaching launch of the latest Pokémon expansion, scheduled for November 14th. Pre-release sales indicate chase cards like the Mega Charizard X Ex being offered for nearly $1,500, emphasizing the ongoing demand and likely scalper target.
Hopefully, Walmart's restrictions will help reduce bulk purchases and improve availability for genuine collectors and everyday enthusiasts as well.